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Privacy Policy

Last updated: March 11, 2026

At Gifftie, your privacy matters. We collect data solely to better understand your needs and improve our gift recommendation algorithm. We never sell your personal information and we never use it for advertising purposes. This policy explains what we collect, why, and how we protect it.

Information We Collect

We collect the following information to personalize your gift recommendations:

  • Account information: name and email address
  • Gift preferences: style, budget ranges, and occasion types
  • Recipient profiles: names, relationships, interests, and birthdays you choose to add
  • Interaction data: products you view, save, or rate to improve future suggestions
  • Chat conversations with our AI Gift Advisor to generate personalized recommendations

How We Use Your Data

Your data is used exclusively to understand your gifting needs and improve our recommendation algorithm. Specifically, we use it to:

  • Generate personalized gift recommendations tailored to your recipients
  • Send occasion reminders so you never miss an important date
  • Improve the accuracy and relevance of our AI suggestions over time
  • Maintain and improve the reliability of our service

AI prompts are anonymized and are not used to train third-party models.

Data Sharing

We share only what is strictly necessary with our infrastructure partners to operate the service. These include Supabase (database and authentication), Vercel (hosting), and OpenAI (AI recommendations). No data is ever shared with advertisers, data brokers, or marketing partners.

Affiliate Links

Gifftie participates in affiliate programs including Amazon Associates and Rakuten Advertising. When you click a product link and make a purchase, we may earn a small commission at no extra cost to you. This helps us keep the service free. Affiliate partnerships do not influence which products our algorithm recommends — recommendations are based solely on relevance to your preferences and recipient profiles.

Cookies

We use only essential cookies required for authentication and core functionality. We do not use tracking cookies, advertising cookies, or any third-party analytics cookies that follow you across the web.

Your Rights

You have the right to access, correct, or delete your personal data at any time. You can manage most of your data directly from your account settings. For a full data export or permanent account deletion, email us at privacy@gifftie.org.

Data Security

All data is encrypted in transit using TLS and at rest. Authentication is handled by Supabase with industry-standard security practices. We regularly review our security measures to ensure your information stays protected.

Children's Privacy

Gifftie is not intended for children under 13. We do not knowingly collect personal information from children. If you believe a child has provided us with personal data, please contact us so we can remove it.

Changes to This Policy

We may update this policy from time to time. If we make significant changes, we will notify you via email or through a notice on our website. Your continued use of Gifftie after changes are posted constitutes acceptance of the updated policy.

Contact Us

If you have any questions about this privacy policy or how we handle your data, please reach out to us at privacy@gifftie.org.

© 2026 Gifftie. All rights reserved.